Guides you can put to work.
32 guides and calculators for people who build, sell and deliver knowledge. Where a fact can change, we state the source and verification date.
Building an affiliate programme you can reconcile
Links, attribution, commission, refunds and payouts — a practical model for creators selling through partners.
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All guides
32
GuidesBooking software for coaches: requirements that appear after the first client
Availability, buffers, payment, packages, rescheduling and follow-up — a concrete requirements list for a coaching business.
Read article →A creator CRM without a second job in spreadsheets
A practical way to organise leads, subscribers, customers and members around consent, source, tags and actual activity.
Read article →Can Idun Blue send customer invoices? Yes, and here is how
How invoicing works in Idun today: invoices you send yourself, invoice requests at checkout, credit notes, recurring invoices — and what still sits outside Idun.
Read article →Selling physical products online: what must work after checkout
A practical requirements list for inventory, variants, shipping, returns and customer information — plus the honest boundary of physical products in Idun Blue.
Read article →From form to email workflow without broken syncs
Connect forms, consent, contact data, tags and follow-up into a workflow that can be understood and tested.
Read article →Link in bio on your own domain: a small page with a real job
How to choose, order and measure bio links without turning the page into a directory of everything you have ever made.
Read article →How to organise a creator media library that stays usable
A small naming, folder and tagging system for course covers, social assets, video, audio and downloads.
Read article →Podcast hosting: what does a host actually need to do?
A practical guide to RSS, audio files, migration, measurement and premium episodes — and what to check before choosing a podcast host.
Read article →Run a paid online workshop without losing the handover between tools
A concrete checklist for offer, registration, capacity, reminders, live delivery, replay and follow-up around a paid workshop.
Read article →Selling digital downloads: from file to useful product
How to package, price and deliver PDFs, templates, audio and other files without letting the buyer lose their purchase.
Read article →How to choose an online course platform
A practical platform test based on your actual product, checkout, learner journey, data portability and total cost — not a feature-count spreadsheet.
Read article →Community or course first? Choose by the job
A grounded way to decide whether your first paid product should be a structured course, a recurring community or a smaller pilot that tests both.
Read article →Online course platforms: a practical 2026 guide
A current, source-linked guide to Kajabi, Teachable, Thinkific, Podia, Skool, Circle and Idun Blue — with a repeatable way to choose.
Read article →Course completion rates: measure the right thing first
A practical measurement model for online courses that separates enrolment, activation, progress and the outcome learners actually came for.
Read article →The creator economy in Sweden: what we can actually measure
A source-conscious guide to Swedish creator businesses, the limits of market-size claims and the tax, VAT and consumer questions a seller must resolve.
Read article →Email automation for creators: build reliable journeys
Design consent-aware email automations from triggers, states and exit rules — with practical journeys for leads, customers and members.
Read article →Email marketing for course creators: earn the inbox
Build a permission-based email programme that helps before it sells, supports course launches and respects consent, deliverability and reader attention.
Read article →Five useful sales funnel templates for creators
Five lean funnel structures for validating, launching and selling creator products — with the pages, messages, exits and measurements each one needs.
Read article →How to launch your first online course
A practical first-course launch from evidence and pilot delivery to checkout, learner onboarding, launch week and the review afterwards.
Read article →Kajabi alternatives in 2026: compare the operating model
A dated, source-linked comparison of Teachable, Thinkific, Podia, Skool, Circle and Idun Blue for people evaluating an alternative to Kajabi.
Read article →How to build a landing page that earns the next step
A practical landing-page method based on message match, evidence, accessibility, performance and a measurement definition you can defend.
Read article →How to sell a course without a large audience
Validate and sell a first course through relevant conversations, a small paid pilot and honest direct outreach — without pretending follower count is demand.
Read article →SEO for course creators: build the useful answer
A durable SEO system for course creators: map real questions, publish first-hand answers, build useful tools and improve from Search Console evidence.
Read article →Skool alternatives in 2026: choose by the missing job
A verified comparison framework for Circle, course-first platforms, broader all-in-ones and Idun Blue when Skool's community-first boundary no longer fits.
Read article →Stripe payments for creators: the operating guide
Understand Stripe fees, account ownership, checkout, subscriptions, refunds, disputes and reconciliation before connecting a creator platform.
Read article →VAT on online courses: classify the supply before the rate
A cautious guide to EU VAT for recorded courses, live teaching, consumers and businesses, including OSS, the EU threshold and VIES.
Read article →Why creators leave Kajabi — and when they should stay
A fair migration audit for Kajabi users: cost, limits, workflow fit, design, data and the work a move creates. No invented customer survey.
Read article →How to build a membership site that can earn its renewal
Plan the promise, recurring delivery, capacity, churn and launch of a membership — with a free calculator that uses your own numbers.
Read article →How to price an online course using your own numbers
A course pricing model built from costs, capacity, alternatives and measured customer behaviour — with a free browser-based calculator.
Read article →The creator tool stack problem is really a source-of-truth problem
How to map contacts, consent, offers, access, payments and content across a creator business before consolidating or replacing tools.
Read article →The true cost of creator tools: calculate your own stack
A transparent way to audit software invoices, usage fees, transaction fees and overlap — with a free calculator and verified price links.
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